Who We Are

A founder-led boutique retail advisory firm helping brands, retailers, landlords and developers navigate growth, unlock opportunities, and succeed across the Middle East and international markets.

We Combine Deep Market Expertise, Extensive Industry Relationships, & Hands-On Founder Advisory To Bring Your Retail Ambitions To Life

Who We Help

Whether you're a retailer pursuing growth, a developer creating destinations, or a market research company seeking deeper market intelligence, RCD provides the expertise, relationships, and commercial insight to help you succeed across the Middle East.

  • Retailers & Brands

    Become A Household Name

  • Landlords & Developers

    Create Destinations People Return To

  • Market Research Companies

    Stay Ahead Of The Market

  • Enter & Expand Into New Markets

  • Secure Prime Locations

  • Find The Best Operators

  • Get The Most Competitive Commercial Terms

  • Negotiate The Most Competitive Renewals

  • Secure Franchise Partners

  • Secure JV Partners

  • Review & Optimise Current Rents

  • Optimise Tenancy Mix

  • Increase Footfall

  • Attract Premium Brands

  • Understand & Leverage Retail Trends

Our Founders

Youssef and James bring a combined 25+ years of retail and landlord experience across the Middle East, helping to shape some of the region's most recognised retail destinations and brands.

  • Youssef Bounaga

    Co-Founder

  • Together, they have led leasing for 600+ stores at GMG (including Nike) and held senior roles at Emaar and Aldar.

  • James Poole

    Co-Founder
About The Founders

One Connected Route Into The Region’s Most Valuable Retail Opportunities

Our Reach

We unlock the opportunities you can’t access alone

Our Markets

25 Landlords | 170+ Retail Destinations | 13 Markets

We unlock access to prime destinations, strategic partnerships and expansion opportunities, both regionally and internationally.

Our Network

25 Landlords | 170+ Retail Destinations | 13 Markets

RCD have a powerful network of regional and international retail decision-makers.

Our Clients

Fashion | Hospitality | Luxury | F&B | Wellness | FEC

We help brands expand their presence across regional and international markets - securing the prime locations you can’t access alone, at the best prices.

Get In Touch

Ready to unlock new opportunities and achieve your retail goals? Schedule a consultation with RCD.

Speak With The Founders

Market Entry | Prime Locations | Commercial Negotiations | International Expansion | Franchising | Joint Ventures | Rent Reviews | Renewal Negotiations | Tenancy Mix | Attracting Premium Brands | Retail Insights